AFAY Communications is an integrated marketing services agency that offers a broad scope of marketing and public relations services. Whether you are looking for a full campaign or a one-off project, we strive to deliver a targeted marketing program with excellent results.

Here’s how our marketing services can help you:

Marketing Strategy

A good, sound marketing strategy, and particularly a relevant digital marketing strategy effectively saves you time and money, and ensures that every opportunity is being addressed.

Too often businesses dive into new initiatives without first thinking how it relates to their overall marketing plan.

A good marketing strategy is an integrated one – it uses both conventional and online marketing tools relevant to your objectives.  It is targeted, well coordinated and, of course, measurable.

Social media strategy and online marketing

We are, without question, a social media agency…. but there is so much more to online marketing than just social media!

AFAY Communications works to an integrated online marketing, online PR and social media strategy model.

We understand that it can be hard to keep up to speed with the rate of change and sheer capacity of online media … so we do it for you.

Instead of jumping on the bandwagon, it’s important to make sure the online and social media opportunities work in context with your overall marketing objectives, and that they integrate effectively with your conventional advertising and marketing activities.

As your social media agency, we’ll ensure that all social media activity is maintained, but also leveraged from other online and on-the-ground exposure.

Check out our social media and online marketing services that offer easy-to-implement kits designed to give you a professional front, without the expense.

Public relations services and Online PR

It is not surprising that many still don’t understand public relations services. The very nature of the PR role in the marketplace tends to keep it out of the spotlight and the organisation in.

Public relations services work to build a company/person’s profile and reputation by encouraging ‘word of mouth’ through a variety of communication channels and techniques.

Effective Online PR is particularly important in today’s marketplace – where tone and messaging techniques have never been more crucial.  Online PR incorporates corporate research, online discussions, media releases, reviews and blogs.

Check out our Social media and Online marketing for Online PR packages.

Brand Identity, Website design and Graphic Design Services

The quality of a company’s brand identity, its marketing collateral, and secondary visual language are powerful communication tools that, when done well, sets you apart from your competitors.

Our graphic design services visually portray a business in the competitive market through components such as brand identity, advertising, brochure and signage design, but is also underpinned with a depth of the understanding of the company’s strategic and brand objectives.

Website design and mobile internet tools form an integral part of our graphic design suite.

Our Graphic Design services also incorporate print production and distribution.